The advert concept was written by Paris Harcourt for Blueprint9. A three-part radio commercial accompanied the TVC which is currently airing across Africa with the main advertising and marketing in Nigeria.
Blueprint9 founder and former Creative Director, Paris Harcourt, sadly passed away after a car accident in Lagos, Nigeria.
During his life, Paris was keen on changing perceptions associated with advertising in Africa, namely Nigeria.
Our ambition is to see his dream flourish for all business and enterprise emanating from the diaspora.
May his soul rest in perfect peace. Paris Harcourt, 1977 – 2015.